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Social Media White Paper – “Tracking the Influence” (Factiva of Dow Jones) Jeremiah Owyang has graciously shared a white paper he co-wrote with Mike Toll of Factiva of Dow Jones. It discusses Social Media Measurement and anyone who has an interest in launching a social media program should read it. Also – read the post [...]
Facebook Grows Up: Can It Stay Relevant? interesting article through the perspective of Newsweek (and it’s demographic) of Facebook and The Social Graph. (Via MSNBC.)
PRWeek Interviews PR Pros on the Ascendancy of Facebook I love the initial proposition: “Facebook should first be viewed as a personal reputation management system. It really is, in its most simplistic sense, an online hub for your personal brand for you as individual or person within a company.” I’ve much more aware of “personal [...]
