Have you ever read a post and it stays with you – for a few days, maybe weeks?
In the past few months I read 2 posts from 2 people that have really stayed with me – excited me about the forum and, in one case, got me passionate about blogging again (after a small social media crisis).
First, Chris Brogan.
Besides his Twitter feeds, Seesmic/Attention Upgrade/Facebook videos, his multiple blog posts and his warm manner, Chris’s influence is widespread. Almost two months ago, Chris wrote a post speculating what life would be like at a workplace in the future. Using existing tools such as Seesmic, Utterz, Facebook, Twitter, Pownce and Tumblr, teams collaborate all over the world, even using translation software to ease communication.
Chris has followed up this post this week with a post about “The Contextual Engine”. In his view, out data can be used more efficiently and can create on the fly connections with the people and services (as well as stores) that matter to us. It’s an incredible snapshot of how life might become.
Now the first post inspired me. I thought about it for over a month – so I decided to try an experiment. For a week (a week and 3 days, as it turned out) I’d respond to my email via other social media methods. Using social network messaging, videos, audio files, texting – I was committed to using alternate media to connect with my team and clients alike.
It was tough at first. Really tough. In fact for the first 3 days (right before Thanksgiving) I had a usage success rate at about 15%. Then after Thanksgiving, things got easier. For me.
But not for everyone. With my 90% usage rate up – I had pushback, at least at first. People didn’t get what I was trying to accomplish and did I really think that email was dying (NO, BTW). People hate change and are also not especially great about checking their FB messages (what, people don’t log-in obsessively???). But by the end of the week, I had an overwhelmingly positive experience. Not only did I introduce new methods of communication to those in my network, but many people shared those videos – opening up new opportunities for me at work.
I’ll definitely try this again in a few months. Thanks, Chris for the inspiration.
(Part II coming soon)
Social Media Behind the Firewall
The Context Engine