Category Jeremiah Owyang

It’s All About the Media Snackers!

I was tagged last friday by Geoff Livingston (who did a great video for his response). This meme was started by Jeremiah Owyang and has included amazing viewpoints from Connie Reece, Connie Benson, Chris Brogan, among others.

Jeremiah has also coined the term “micromedia” which is the perfect description of this social media subset.

Micromedia that I use:

- Twitter to update my network and co-workers on things I’m working on. Sometimes my updates aren’t such great content, but I’m really starting to focus on making them worth people’s time.
- Jott, which I use for mobile updates to my blogs, network and also to create reminders for myself.
- I send out short video messages on facebook (and I mean short, 20 sec or less).
- I’ve just started using Utterz this weekend while I was at PodCamp Boston. It allows me to update facebook, Twitter, my blogs, etc. while on the road.

To answer Geoff – I uttered this.

Thanks Geoff for giving me the opportunity to participate. I’m now tagging Aimee Kessler Evans, Beth Kanter (who had a fantastic session at PodCamp!), Angela Penny, Tamar Weinberg and Laura Fitton (another Twitter/PodCamp friend, who led a great session first thing Sunday morning – not the best time, but GREAT value).

BTW: Now is Gone – Geoff’s new book with Brian Solis – will be available in 14 days. He and Brian have also put together an accompanying podcast. Download it today.

EDIT: 10.31 (Happy Halloween!)

Angela Penny’s post

Beth Kanter’s answer

Tamar has joined in!

Thanks so much for participating!

Senior Management: What you needs to know about Twitter!

Web Strategy: What the Web Strategist should know about Twitter

IIf you haven’t seen this post by Jeremiah Owyang, click now. And then send it to all your senior management (like I did).

In that last two posts I’ve discussed my love of Twitter and my respect for Jeremiah. This post is an example of what I find exciting about both.

(Via Jeremiah Owyang’s Twitter feed.)

AdAge – Who Do you Say is a “Geek Marketer”?

Advertising Age – As Technology Develops, So Does Role of Geek Marketers

Someone sent me this this morning with the note (or IM) “They now have a name for what you do!”. As flattered as I am, I think Jeremiah Owyang has coined the term “Web Strategist” He wasn’t the first to use it, but he – through the use of his Facebook Group and his blog – has made it part of the Web 2.0 vernacular.

And I think it sound sexier than “Geek Marketer”.

(Via Pam Tulley)

Social Media White Paper – “Tracking the Influence” (Factiva of Dow Jones)

Social Media White Paper – “Tracking the Influence” (Factiva of Dow Jones)

Jeremiah Owyang has graciously shared a white paper he co-wrote with Mike Toll of Factiva of Dow Jones. It discusses Social Media Measurement and anyone who has an interest in launching a social media program should read it.

Also – read the post which has the link to the white paper. It’s chock-full of links to the roundtable event this paper is based on. I also enjoy keeping track of the comments for each of Jeremiah’s posts – some very smart people engage in conversation there.

(Via Web Strategy by Jeremiah.)

Website Magazine : Social Media: From the Drawing Board to the Board Room

Website Magazine : Social Media: From the Drawing Board to the Board Room

This is a great introduction on how to get starting analyzing new media (and selling it as a value proposition to senior management). Jeremiah writes about social media from a consultant’s point of view – whether on his blog, this article, his Twitter feed or his Facebook. His writing never makes me feel condescended to, just included. I constantly pick up new things to share with my team, clients and management. And (hopefully!) my comments on his blog add some value.

(Via Jeremiah Owyang.)