Trend Talk: Moment Sharing

An Instagram Bryant Park moment

I’m giving a presentation for a client today on the trends that I’m seeing this year. Love these kind of talks, as i get to discuss all the fun, shiny things that I let distract me in the name of work.

One of the topics I’m focusing on is Moment Sharing. Moment Sharing is about using different content mediums, status updates, photos and video, to share tiny slivers of our lives. From the historic to the truly mundane, people are documenting relationships, milestones and feelings and uploading them through their social channels. And a large amount of apps (and their api’s) have sprung up to make it faster and easier to do so.

My favorite example of this is Instagram. Now Instagram is the hot, shiny thing of the moment, with incredible growth, momentum and seeming the right team behind it. So far they’ve been smart, agile and responsive. I’m a passionate photographer and the app, with its colorful filters, is a lot of fun (Quick FYI for VideoHeads – Viddy is a comparable app for video that also offers filters). But there are a huge number of photo apps that have similar features. What makes Instagram different is the community – well, 2 of them. One is the actual Instagram community and the other is the community of supporting apps and services that have spung up using the api. Through these two communities, I have Visual Conversations from sharing moments of my day with people all over the world – no tranlation needed. The Instagram community is truly global – I share moments with people from Japan, China, Korea, the UK and all over the US. Apps and services using the Instagram api allow me to print out photos for my wall or send them as postcards to friends and family, as i did recently with some vacation moments I shared while in Ireland. There are other apps that focus on moment sharing, Instagram just does it really well and illustates the point beautifully.

One of my favorite writers on the web, Patrick Rhone (buy his book!), posted yestetday about the Dropp app as an example of what he’s calling “microsocial”. I like that label – he should tm that. It’s taking the vastness that the open social web has become and makes it personal – easier to manage and share your real moments with whom and where you choose, one-on-one to a global network and everyone in between.

Fresh Starts

This has been a couple of years filled with fresh starts. From crayon’s sale to Powered, then Powered’s acquisition just a year later to the Dachis Group, then on to starting my own consultancy, StrategyJQ. It been a whirlwind of experience and I’ve loved every minute of it. Starting SJQ has been amazing and really fun and I feel grateful and humbled by the people who have chosen to work with me. As well as the people who are actually doing the work with me – again, lucky and grateful.

I wanted to take a moment and acknowledge that all of this wouldn’t be happening if I hadn’t met Scott Monty, who got me an interview to take his position at crayon with Joseph Jaffe, Greg Verdino and Gary Krivin. Working at crayon will always be a high point of my career, something I’ll always be incredibly proud of. There are only a few people that can call themselves crayonistas, the men named above, and a few others including CC Chapman, Steve Coulson and Amadeo Plaza, and I think that most of us consider it a badge of honor. StrategyJQ is a direct result of my work with Greg, Gary, Amadeo and Joe at crayon and they will always be family to me. I also want to take a moment and say how supportive everyone at Dachis was when I was transitioning out of the company and that everyone I had contact with there were incredibly smart and capable. Just really bright minds.

I’m not someone that talks about my work across all of the social networks. Absolutely to my detriment and I get that. My credo is, “Less Talk, More Walk”. In my case, that means that I want people to see the work as my clients and not StrategyJQ. It’s just what I believe.

StrategyJQ is a consultancy that works with companies and brands on their social strategy and tactical plans. We strategize, plan and execute. Please get in touch at info at strategyjq.com if you have projects you’d like to explore.

This is a fresh start for Social Days too. This is a place that I’ll share opinions, links, trends that I see…and we’ll see what else. This is hopefully the LAST Fresh Start for a while and I’m looking to make the most of it.

New beginnings in 2010

We announced this morning that Powered, Inc. has acquired crayon – here’s the official press release http://bit.ly/4rIR1q. We’re very excited about this merger and where it takes us, especially as the roll-up also includes two other great companies, Drillteam and StepChange.

Kevin Rose Interview from TC50

I’ve been really impressed by the team at Revision3 this year and their commitment to great content and the way that commitment comes from the leadership on down. This is a good interview with Rev3 founder, Kevin Rose (by Sarah Lacy), on what’s next for Digg, what’s interesting to him at TC50 and what happened to Pownce (a site I really liked at it’s inception).

Facebook-Like “Likes” in Google Reader

When I checked into my Google Reader this morning, I immediately saw a couple of nw things. The first (seen here on a post from Daring Fireball) was that 14 people had “liked” this post, with a link added at the bottom to “like” something too. Very Facebook.

Pinboard: The AntiSocial Bookmarking Site

Yeah TechCrunch featured it, but as usual with anything of value lately, I found this through John Gruber’s Daring FireballPinboard, which calls itself the social bookmarking site for introverts (or the anti-social book marking site) has come out of beta – it’s what Delicious was before Yahoo bought it and put it in developer hell.

Features: (from the website):

  • Easy import and export in del.icio.us format.
  • Fast site with less clutter.
  • Nightly database backups to S3 (welcome, Ma.gnolia users!)
  • Lightweight to read status for things you want to look at later
  • Private bookmarks and private tags
  • Easier bulk editing

The one thing I love? You need to pay to play – and it’s a sliding scale. The earlier you get in, the less you pay (the formula is number of users * $0.001) so join today. Yesterday it jumped from @2.91 to $4.33 and still climbing (although I’m sure there’s a cap coming).  The fee will defray the costs of running the site and also discourage spammers. There’s also a blog and a Google developer group where you can interact with the developer on bugs and requests.

Pinboard is a simple tool that does exactly what it promised without feature bloat or clutter.

Quick Thank You – MediaTemple

I’ve been having some issues with Social Days because of a plugin I was testing – it corrupted a bunch of stuff and I was unable to access drafts, some plugins or upgrade WP at all. So I exported and was able to set up everything as good as new on a MediaTemple account I’ve had for testing. This did not come as easy as hoped, due to some sleepy stupidity on my part.

SXSW: Here We Come…

…and by “we”, I mean me and my fellow-crayonista, (and social media Boy-Toy) Greg Verdino. Not only are we going to hang with the TechSet, maybe hit some Karaoke, and be social in a way that, well, isn’t me, but we have actual WORK to be done!

The Big Picture – iPhone Photo Apps

I’ve had a Flickr Pro account for over 2 years. There’s been this fantasy that I’m going to buy one of those amazing cameras, take a class and carry it with me everywhere (like CC Chapman and Brian Solis). So far, not so much.

Then I bought a Diana Camera this year – a quirky, plastic, “toy camera” that’s been a lot of fun and taught me a lot about patience in my instant-gratification life. But still, not so much my everyday companion.

I love my iPhone – and I’m an AppStore addict – so I constantly download, add (and subtract) applications, and was so excited to find an app called “ToyCamera”.

ToyCamera takes the kind of quirky, light-leaks filled pictures that I get with my Diana, without the wait for photo development. I think the developer, Takayuki Fukatsu, is an amazing talent, and has created an app that surprises you with every shot. The filters included in this app include:

  • Vintage Green effect
  • Vintage Yellow effect
  • Vintage Warm effect
  • Low Saturation
  • High Saturation
  • Toning Sepia
  • Black and White
  • HiCon Black and White

It also has an uploader to the BigCanvas Photoshare – which I don’t use – as well as a Flickr group.

This month I’ve made a commitment to take 5 pictures of wherever I am each morning and post them to Flickr, no matter how I feel they turn out. You can follow my progress here (and this one is my favorite so far). Takayuki Fukatsu has also made a couple of other fantastic apps, OldCamera (Black and White pictures), SepiaCamera (just as it sounds) and QuadCamera, a really neat effect that takes 4 quick pics and puts them in a number of different ways, stacked, side-by-side, etc. All of them are just as addictive as ToyCamera.

To upload to Flickr, I’ve been using the application by XK72, Mobile Fotos. Mobile Fotos allows you to view photostreams, favorites, tags, sets and groups, as well as search for photos, read and make comments, or see other Flickr members photos.And of course the easy uploader – I can upload to groups as well as my photostream.

Since this is a relatively new passion, I’ll see if this sticks beyond my alloted commitment. But it feels like it will. And I’m looking forward to seeing it in action at the next conferences I’m at.

Are there other apps I should check out? Any tutorials? Let me know.

Update 1.24: Just released – an online companion to QuadCamera, QuadAnimator, which takes your QC pictures and saves it as an animated GIF file.  Fun!

My favorite Video of 2008

I’m going to be highlighting some of my favorite things of 2008 this week, and I thought I’d start out with this video. What could be better than Christopher Walken cooking?

Man Makes Chicken with Pears